IGT inks PlaySports deals in Colorado and Washington

IGT inks PlaySports deals Colorado and Washington

IGT will provide its PlaySports technology and services to enable sports betting at Ute Mountain Casino Hotel in Colorado and Snoqualmie Casino in Washington.

 

IGT is expanding its sports betting footprint in Colorado through a multi-year agreement with Ute Mountain Casino Hotel.

“Ute Mountain Casino has big plans for our sportsbooks scheduled to open end of August and we are confident that IGT’s PlaySports technology and experienced trading team will help us bring a new level of entertainment to our valued Mountain Rewards players,” said Rick Scheer, Ute Mountain Casino’s general manager. “IGT has been a trusted partner of Ute Mountain Casino for many years and we are excited to expand our relationship and differentiate our casino with the introduction of sports betting and personalised betting offers.”

Per the terms of the agreement, IGT will provide the property with its market-leading PlaySports platform, self-service PlaySports Kiosks and turnkey services.

“Our experienced trading team will ensure Ute Mountain Casino maximises the full potential of the PlaySports platform’s integrated Player Account Management module and create compelling offers and promotions that will help build player loyalty and drive growth,” said Enrico Drago, IGT PlayDigital’s SVP..

“IGT PlaySports has been processing sports wagers in Colorado since the first day of legalised sports betting in the State and we look forward to extending that momentum with Ute Mountain Casino.”

Meanwhile, IGT is expanding its US sports betting footprint to Washington to power sports betting at Snoqualmie Casino in Snoqualmie.

“As Seattle’s closest casino, Snoqualmie Casino is thrilled to offer our patrons new types of gaming experiences backed by IGT’s proven PlaySports solution,” said Stanford Le, Snoqualmie Casino’s CEO. “IGT’s leading sports betting platform, products, trading advisory services and onpremise mobile solution will allow us to quickly and easily deploy an exceptional localised sports betting programme.

“As the closest sportsbook to the Seahawks’ and Mariners’ stadiums, expanding our offering to include sports betting will enable us to further engage sports fans at our casino and complement the popular Seahawks Pit, our immersive Seahawks-branded table game experience,” he added.

The new agreement will see IGT deliver its PlaySports turnkey solution, including its trading advisory services, for retail and onpremise mobile sports betting.

“Extending our sports betting momentum to Washington state with Snoqualmie Casino is another significant milestone for the IGT PlaySports team,” Drago stated. “IGT looks forward to helping the casino establish a best-in-class sports betting program and expand gaming experiences for its patrons and sports fans through our proven PlaySports technology and services.”